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Product Administration For Dummies

Product Management For Dummies

  • Wiley

Your one-stop information to turning into a product administration prodigy

Product administration performs a pivotal position in organizations. In reality, it is now thought of the fourth most essential title in company America—but solely a tiny fraction of product managers have been educated for this very important place. For those who’re one of many tons of of hundreds of people that maintain this important job—or just aspire to interrupt into a brand new position—Product Administration For Dummies offers you the instruments to extend your ability degree and handle merchandise like a professional.

From defining what product administration is—and is not—to exploring the rising significance of product administration within the company world, this pleasant and accessible information rapidly will get you on top of things on every little thing it takes to thrive on this rising subject. It gives plain-English explanations of the product life cycle, market analysis, aggressive evaluation, market and pricing technique, product roadmaps, the individuals expertise it takes to successfully affect and negotiate, and a lot extra.

  • Create a successful technique in your product
  • Collect and analyze buyer and market suggestions
  • Prioritize and convey necessities to engineering groups successfully
  • Maximize revenues and profitability

Product managers are chargeable for a lot greater than meets the attention—and this pleasant, authoritative information lifts the curtain on what it takes to succeed.


Product Administration For Dummies
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